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5 Reasons Why It's Important For Bloggers To Know Their Worth

Monday, 17 July 2017

5 reasons why it's important for bloggers to know their worth peexo
The blogosphere is still relatively new and there isn't much for us bloggers to go by when it comes to how to act, communicate and build relationships within the industry. The topic of sponsorships and money is still a bit of a faux-pas with some people being for it and others against the idea. It's hard to know where to stand and whilst I still don't have the answer to this, I do think it's so important for bloggers to know their worth.
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1) Content creation takes time
Content creation is time consuming. Everything from taking photos to sharing links on different platforms once the post is live takes time. I always say this, but the blog post you see is a mere fraction of all the work that has gone in. Starting with the preparation - that is, choosing makeup, an outfit and accessories to match - followed by deciding on a location to shoot and finding the time (and in my case, photographer/friend/boyfriend to shoot the piece for me). Once the shoot is done, onto the next steps: editing images and videos so they're ready to be shared - this applies to a blog, YouTube, Instagram and probably more depending on what you do! Then comes blog post creation, writing, creating links to make a blog post/video as useful as possible as well as other SEO bits such as creating alt tags and permalinks before hitting publish.


2) You're proud of your work so flaunt it
I'd like to think I speak for all bloggers when I say that we are proud of the content we create. Whether it be an idea we've had brewing in our brains for a while or a sponsored feature we're working on - I think no blogger hits publish before being 100% happy with the final results, at least that's how I feel. I strive to create content I'm proud of and thrilled to be sharing and whilst I still don't feel as though I've reached the absolute I can achieve, I'm always happy before setting a post/video live and if I'm not it won't go live - simple. Don't be afraid to be proud of your content, it's so important that you are your own biggest fan.


3) Time, effort and money is required
These three aspects are key when it comes to blogging. I've spoken about both time and effort above (point #1) - without these there would be no content. However, that isn't the only aspect that plays a part in content creation. If you're a blogger then chances are you've created your own blogging kit, depending on how far along you are on your blogging journey, this could be a phone which you use for taking photos or a DSLR camera, ring lights if you use artificial lighting, a blog domain for self-hosted blogs and sometimes even paying for photographers for shoots. I'd go as far as to say that even subconsciously we bloggers find ourselves buying a beautiful bunch of flowers and justifying said purchase for the sake of an Instagram image, blog shoot or background prop and whilst that isn't a bad thing - it happens.


4) You're advertising
I think it's really important to remember that whilst blogging starts out as a hobby for a lot of people, it has now become a source of income for successful bloggers. Don't get me wrong - this doesn't mean that you should start a blog with the intention of making money or getting sent freebies because that's not how it works. Your passion comes through your work and if you're not passionate about what you're doing then that will come across. With that said, blogs and YouTube have become successful sources for advertisement and with the decline of traditional media, the rise of the blogosphere and #TeamInternet has had a huge impact on the advertising sector and this will only continue to rise.


5) Nobody works for free
This links back nicely to my first point, value your time; would you do a traditional job free of charge?


SHOP THE POST:


Blouse - SheIn (similar)
Gingham shorts - Mango (similar)
Red shoes - (c/o) Boden
Crossbody bag - (c/o) Shoeaholics
[Photos taken by Faith]

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